Digital Product Passport: Purpose Over Profit in a Crowded Market
The Digital Product Passport (DPP) is becoming a cornerstone of the EU’s strategy for sustainable and circular economies. It’s more than just a digital tool — it’s a key to ensuring traceability, transparency, and trust across the entire value chain. But as the market grows, so does the noise — and with it, the risk of losing sight of what truly matters: purpose.
At NOS, our mission goes beyond implementation. We are proud to be part of the CIRPASS-2 project — the official EU initiative shaping the technical and semantic foundations of the upcoming Ecodesign for Sustainable Products Regulation (ESPR). We actively contribute to working group meetings, define standards, and co-create interoperable solutions aligned with the evolving legislative framework.
The DPP is not just a feature — it's a responsibility
As more suppliers rush to offer “ready-made” DPP solutions, the key question remains: are these solutions truly aligned with the legislative framework that’s still under development? At NOS, we understand that crucial components — definitions, minimum data sets, governance models — are still in the making. That’s why we don’t offer a static product, but a future-proof solution that evolves alongside the regulation.
Why CIRPASS-2 matters
CIRPASS-2 is not just a label — it is the heart of European DPP development. Being directly involved gives us the unique advantage of translating the latest legislative updates into immediate action for our clients. If your provider isn’t closely aligned with this project, their solution may soon be outdated.
What should clients demand?
As businesses prepare for mandatory DPP enforcement in targeted sectors by 2027, they must ask themselves:
Is your DPP provider part of CIRPASS-2 or directly aligned with its standards?
Can they show regular updates based on ESPR discussions?
Is the system built to evolve with the regulation?
Do they offer enterprise-level security, white-label flexibility, and future-ready interoperability?
The risk of a non-compliant majority
Many fast-track solutions look attractive — until enforcement begins. Then, retrofitting becomes costly, slow, or even impossible.
Choose partners who understand the big picture. Choose those who are helping build it. If you’re exploring DPP implementation for your business, reach out — together, we can shape the future of circular commerce.
Contact us for implementation support: info@nos.hr